Cynic simplicity: the courage to think

Diogenes, Bastein-Lepage (1873)

Twenty years had taken their toll. I hadn’t seen Andy since our high school reunion. At first, I barely recognised him. There was more of him than I remembered. His face was broad, carved with crevasses of flesh. The hams and T-bar shoulders that had made him a star on the rugby field now hefted an imposing gut. His hand absorbed mine, pumping fiercely. He seemed to have swelled in size, as if his whole body were inflated with air.

If the suit didn’t give it away, you could tell from his manner that he’d done well for himself. Andy had done a bit of everything. Five years’ work in the WA mines had set him up to make some smart investments. Andy was a ‘self-made’ man, with a dozen businesses behind him and two failed marriages along the way. These days he worked as a consultant to the coal industry (‘Carbon budget, my ass’, he said. ‘The stuff’s in the ground, it’s coming out’). He liked how the Asians partied with a bottle of whiskey on the table. We bonded over shots at the bar, but the more we talked, the more the years yawned like a chasm between us.

He laughed when I told him that I was a philosopher. ‘So am I’, he said. ‘I’m a professional cynic’.

Cynicism used to be a dirty word. When Andy and I were kids, we wouldn’t have thought of affirming it. To be cynical means to be distrusting of people’s motives and dismissive of their good intentions. Only a fool would want to try to change the world. Cynics are convinced that everyone operates out of self-interest. Given this state of affairs, the only smart response is to take care of number one. In business life, cynics are distinguished by a ‘me first’ mentality. They don’t care much where they make their money. If the money’s easy, it’s good. Often, you’ll find them working for pariah industries like coal and tobacco. They are working for a broken system, and they know its going nowhere, but they’re riding the gravy train to the end.

I am troubled by the easy affirmation of cynicism in contemporary life. To my mind, the fact that successful people like Andy know that things are getting worse; also that aspects of their existence are helping things to get worse; yet think the matter is out of their hands, that it is beyond their power to do or change anything, so they may as well be cynical – this amazes and upsets me. ‘Pretty stupid not to be cynical, these days’, Andy laughed when I pressed him on the issue. ‘Take it from me, mate, it’s a pack of dogs out there’. He squared his shoulders and knocked my glass with his drink. ‘Chi-ching’. Same old Andy. Yet something had changed – I could see it in his eyes. It was a flicker of fear. Our conversation was taking him places that he rarely went. Difficult places. His cynical philosophy gave him license to live the way he wanted. But did it allow for journeys of the mind? Did the old school battler have the courage to think?

Be with me: Heidegger in the age of the smartphone

It is early morning. A chorus of birds filters through an open window. A young woman lies in bed with her boyfriend. It is a quotidian scene, almost perfect, yet something is off. The boyfriend is checking his smartphone, a web-enabled device. In this moment, his attention is elsewhere. Cut to the outdoors: the couple are getting ready to go jogging. The boyfriend is still caught up with his phone. She waits while he chatters to a friend. Cut to the woman lunching with friends of her own. There is real social chemistry here, a buzz of laughter and conversation. But the others soon start thumbing through screens, engaging with their phones. The young woman has forgotten hers. Her expression, as she looks about the table, is worried as much as reproachful.

Where are you, my friends? Why can’t we just be together?

‘I Forgot My Phone’ is a gem – a softly ironic and resonant statement about life in the smartphone era. It is not a polemic. It features people who are clearly enjoying the connectivity and functionality that their phones provide. The genius of the film is to let us see the world through the eyes of a character who lacks a phone, and is looking for human connection. In this way, it focuses our attention on what happens when we introduce smartphones into social situations.

The protagonist in ‘I Forgot My Phone’ wanders through a set of strangely ‘deworlded’ social events. People co-occupy physical space – sharing a bed, sitting about a table, congregating in a hall – yet their attention is directed away from the people around them to a greater or lesser extent. They exist alongside one another, as opposed to ‘with’ one another, in a psychological and existential sense. Everyone is enjoying private experiences mediated by their smartphones that never add up to something unified and common. A couple enjoy a private event on a public beach; a group of friends at a bowling alley sit hypnotised by their glowing screens; people at a concert engage the show through their video apps, as if they were elsewhere, watching the action unfold. The atmosphere is dead. The experience is so individuated, you could scarcely call it a crowd.

Hour of the mayfly: life and death the Existentialist way

Ever stared death in the eye? If you’ve not had the pleasure, like Pfc. Don Doll here in this shot from Terence Malik’s Thin Red Line, I recommend a thought experiment. Imagine that, right now, you are teletransported to the heart of a military conflict. Ker-bang. One moment you are surfing the internet, next moment you are knee deep in the mud with bullets hissing through the elephant grass about you. An explosion thows you down. Shit is real. You could be dead in an instant.

You want to run, cry, call for your mother. But there is no escape. You crouch low in the grass, taking deep breaths. Yout heart is booming in your chest. You are alive – for the moment. This simple truth has enveloped your entire consciousness. How strange it is that you didn’t reflect on this before, you think. Why, all your life, you’ve been stumbling about as if in a dream. Now, all you can think is: I’m still here! Life is not an abstract concept. You are living it, right now.

Death is in the moment too. Amid the explosions, shots and screams, the truth of human mortality is shockingly clear. Death is not something that lies far off in the distance, like the closing scene of a movie or the final chapter of a book. Death can come anytime, anyplace. The bullets are in flight, the bombs are descending. The hand of death may be on you now.

This is the truth of human mortality. Face this truth and it will change you.

The earth is full: scarcity and abundance thinking

‘Take care! Hot noontide sleeps upon the fields. Do not sing! Soft! The world is perfect’.

~Friedrich Nietzsche, Thus Spoke Zarathustra

It may be the gloomiest TED talk ever. In 2012, the Australian environmentalist Paul Gilding stood before a packed house at Long Beach, California, and explained how a catastrophic economic crisis is inevitable. Gilding calls it The Great Disruption. Gilding’s choice of title reflects his optimistic view that our societies can navigate this crisis and emerge renewed on the other side. If this optimism is misplaced, we’re facing The Great Collapse. The crisis, Gilding explains, is being ‘triggered by humanity passing the limits of the earth’s capacity to provide cheap resources, especially soil, climate and water’. Gilding cites the research of the Global Footprint Network, which calculates that we need 1.5 planet Earths to sustain the global economy at its current levels. With a business as usual mindset in Washington DC, and astounding economic growth in China, India, and other parts of the developing world, a full-scale ecosystemic meltdown is unavoidable. Gilding is frank about the consequences: ‘[W]hat happens when you operate a [finite] system past its limits … is that the system stops working and breaks down. This is what will happen to us’.

Gilding’s argument, while persuasive, is neither original nor new. The argument was first articulated by the Club of Rome in its paper on the limits to growth in the 1970s. Recently, Annie Leonard reiterated the thesis in The Story of Stuff: ‘[W]e live on a finite planet and you can not run a linear system on a finite planet indefinitely’. In 2013, with record heatwaves about the world and weather-related disasters shocking climate deniers out of their complacency, the implications of this idea seem to be sinking in. The GFC reminded us what happens when we live beyond our means. The Great Disruption will remind us that our economies and societies have been drawing down on planetary ecosystems for one hundred and fifty years and giving nothing back. We’ve been stacking up an ecosystemic overdraft. Sooner or later, we’ll have to pay the debt.

Be a meaning maker: Sartre and existential freedom

Stevens was the butler’s butler. At Darlington Hall, where he’d worked his entire life, he exemplified the butler’s virtues of dignity and forebearance. Stevens’ self-identity hinged on his dignified façade. Over the years, he’d become so adept at maintaining this façade, he’d become it.

Stevens was the butler’s butler. Nothing less – and nothing more.

Stevens is the narrator of Kazuo Ishiguro’s Booker prize-winning novel, The Remains of the Day (1989). Anthony Hopkins owned the role in the Academy Award-nominated film adaptation of 1993. The story begins in the 1950s, when Stevens receives a letter from an old employee, Miss Kenton, who was the housekeeper at Darlington Hall in the years before the War. The letter rewakens old feelings in Stevens and stirs a sense of loss. Miss Kenton (played in the film by Emma Thompson) was an exemplary housekeeper. She and Stevens had an excellent professional relationship. At a certain point, Stevens became aware that Miss Kenton would have liked their relationship to be more than this. Something almost happened between them. But Stevens couldn’t make it work. He was so caught up in the business of being a butler, and of maintaining a demenour of dignity and discipline, that he couldn’t figure out how to integrate love into his world.

Finally, Miss Kenton resigned. Even in their parting conversation, Stevens couldn’t bring himself to speak to her in any other way than as a butler seeing off an employee.

Now it is the 1950s and Darlington Hall needs a housekeeper. Mr Farraday, the new owner of the house, suggests that Stevens take his car and visit Miss Kenton, to see if she’d be interested in reemployment. Stevens drives across country, and as he goes, he reflects on his life in the 1930s. With the benefit of twenty years hindsight, he is able to see that, at a certain point in his relationship with Miss Kenton, he almost changed direction. He almost broke out of his professional role and expressed his true feelings. He almost changed path in life. And yet he didn’t.

Odysseus and the Cyclops: mastery, humility, and fate

Odysseus was the hero’s hero. King of Ithaca, he sailed to Troy with an army of men to liberate the princess Helen from the Trojans. Odysseus’ leadership and prowess at Troy made him a legend among his fellow Greeks. Yet, Odysseus had a fatal flaw, and this would be his undoing. Odysseus could master a chariot and a phalanx of soldiers, but he wasn’t always the master of himself. Every now and then, his pride would get the better of him and he would become wild and unchecked, a primal force of passion and fury.

In these moments, Odysseus would forget the limits of his powers. He would believe that he was god-like and untouchable, the master of fate and destiny. He would lose his grip on reason. He would overreach himself and get himself into all kinds of scrapes.

Finally he messed up big time. The epic misfortunes of Odysseus’ life, dramatized by Homer in The Odyssey, hinged upon a single lapse in self-control. Odysseus’ error presents valuable insights into the kind of self-control that we need to deal successfully with change. Most importantly, it indicates how pride, or hubris, constantly undercuts our attempts at self-mastery. We believe that we are masters of the world. We overreach ourselves and wind up victims of the world instead.

Homer describes Odysseus as a master strategist – a ‘man of twists and turns’. It was Odysseus, at the siege of Troy, who devised the plan for getting the Archaean army into the city. Disguising himself as a beggar, ‘searing his body with mortifying strokes and throwing filthy rags on his back like a slave’, Odysseus stole into Troy and read its defences. The princess Helen, prisoner of the Trojans, recognized him and demanded that he tell her his plan. Odysseus gave it up reluctantly. The Archaeans would build a giant horse and put soldiers in its belly, giving it to the Trojans as a gift. It was a crazy scheme but it just might work! Under the cover of darkness, the soldiers would creep from the horse and throw wide the city gates and the Archaean army would come pouring in. This is how Odysseus, ‘master of any craft’, facilitated the conquest of Troy and liberated Helen.

Social media as gift culture: the prismatic self

This is the third post in a series on social media gift cultures. The series draws on indigenous gift cultures to examine the psychological and motivational dynamics of social sharing online. The first post in the series, The reputation game, looks at the North American Potlatch to reflect on the enticements and rewards of sharing online. Social sharing involves a reputation game. The aim of the game is to win the favour of your tribe by presenting them with exorbitant gifts.

The second post in the series, Sharing circles and tribes, considers how tribes are formed online. Tribes emerge when participants share with select users, who return the favour by sharing with them. These sharing circles are typically based in common values and interests – hence, so are tribes. I indicate the unstable nature of sharing circles and how an affirmative attitude towards gifting helps sustain them. Imbued with the ‘spirit of the gift’, the gift becomes a token of gratitude for the sharing circle and the tribe it maintains. The more that we cultivate this spirit in our online exchanges, the more robust and fulfilling they become.

This post considers the challenges of sharing across multiple systems online. Active users of social media are often engaged across multiple sites, groups, and activities in real time. Multi-tasking online can be a source of signficant consternation. While missteps (below the threshhold of the screaming faux pas) are mostly overlooked, this doesn’t reduce the anxiety that users (particularly new users) feel when tasked with sharing across multiple channels in real time. It is easy to lose track of how one is expected to behave in different contexts.

When tech journalist Paul Miller returned to the internet after a year off, he was surprised to find how stressful it was to multi-task across services. ‘I had, like, three tabs open and I just didn’t know what was going on’, Miller complains. This is a familiar experience for users of social media, who struggle to keep up with the flow of information on multiple channels.

The solution is to find your tribe. Sharing across multiple channels is easier when we share with our tribes in mind. A thriving tribe gives back more than we contribute to it. Tribes are a living reservoir of cognitive capital and an infinite human resource.

Social media as gift culture: sharing circles and tribes

This is the second post in a series on social media gift cultures. I am interested in how indigenous gift cultures can help us understand the psychological and motivational dynamics of online social sharing. The first post in the series, Social media as gift culture: the reputation game, used the Potlatch ceremony of native North Americans to reflect on the enticements and rewards of sharing online. Social sharing, I argued, involves a reputation game – a ‘virtuous competition’ premised on the free exchange of gifts. As in the Potlatch, social media prosumers seek to create value for their followers through ‘gifts’ in the form of posts, tweets, pins, shares, comments, vouches, etc. The more value they create, the more reputation they earn and the more support they stand to gain from their communities.

In sharing content online, we are playing a reputation game. The object of the game is not to beat other players but to challenge them to greater expressions of generosity. It is a battle of abundant spirits that contributes to the common good.

This post shifts geographical focus from North America to the Western Pacific. I want to look at the Kula ring of the Kiriwina Islands to reflect on the nature and origins of social media tribes. Your tribes are comprised of people with whom you commonly chat and share online. Sometimes they are based in offline friendships, but not always. Shared values and interests are ultimately all that are required to hold a tribe together. If you are wondering who among your followers count as members of your tribe, make a list of the people who commonly like, favourite, share or RT the things you put online. Make another list of the people whose content you like, favourite, share and RT. Look for names that appear on both lists. These are the members of your tribe.

Nietzsche’s way of the creator: my north star

Friedrich Nietzsche (1844-1900) is my favourite philosopher and greatest philosophical inspiration. I have spent years defending Nietzsche’s concept of will to power from detractors, explaining why it has nothing to do with domination and control. Nietzsche is a philosopher of creativity and spiritual health. If he comes across like a rabid dog, barking furiously at the world, it was because he dreamed passionately of a better world – a world of free spirits, risk takers and creators, people who selfishly seek to cultivate their powers so that they can unleash themselves on the world in powerful and dynamic ways.

Do we live in a Nietzschean world today? In many respects, we do. Still, creators walk a lonely path, for they engage in disruptive activities, and thereby ruffle as many feathers as they release birds into flight. I dedicate the following passage to the passionate dreamers of the world – the pathmakers, philosophers, and radical entrepreneurs. It comes from Nietzsche’s magnum opus, Thus Spoke Zarathustra (1883-4). It is called, ‘The Way of the Creator’. It has helped me find my way, and I hope it helps you find yours.

Would you go into solitude, my brother? Would you seek the way to yourself? Then wait a moment and listen to me.

“He who seeks may easily get lost himself. All solitude is wrong”: so say the herd. And long did you belong to the herd.

The voice of the herd will still echo in you. And when you say, “I no longer have a conscience in common with you,” then it will be a grief and a pain.

Lo, that same conscience created that pain; and the last gleam of that conscience still glows on your affliction.

But you would go the way of your affliction, which is the way to yourself? Then show me your right and your strength to do so!

Are you a new strength and a new right? A first motion? A self-rolling wheel? Can you even compel the stars to revolve around you?

Alas! there is so much lusting for loftiness! There are so many convulsions of the ambitious! Show me that you are not a lusting and ambitious one!

Be human: Heidegger and online authenticity

This is the second post in a series on online authenticity. The first post, Beyond ‘brand you’: reflections on social authenticity, points out a challenge for anyone who seeks to brand themselves on social media. It is easy to fall into the trap of defining oneself through shares and retweets. This sets up a shiny wall of themes and memes surrounding your brand, but it can make it impossible for friends and followers to access the real you. To define an authentic presence on social media, you need to tap into the unique person that you are offline. An authentic presence requires that you creatively represent the best version of who you are.

What do you have to give to the world? Take the best version of who you are and give it to the crowd. I call this: creative self-affirmation. Creative self-affirmation is authentic self-expression.

US management guru Tom Peters has an uncompromising view of creative self-affirmation. The key to self-branding online, Peters claims, is to become ‘extraordinarily/noticeably good at something of use/significance’ in the real world and brand that. This is easy enough for a management guru to do – but what about the rest of us? This post dips into the philosophy of Martin Heidegger to define a reflective approach to personal authenticity online that is both easier and more natural than the path Peters suggests.

Authenticity shouldn’t be a chore. Being authentic is simply being human.

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What does it mean to be you – the real you – online? Is it possible or desirable to express your real thoughts and feelings if you are developing a commercial image, or brand? Many people argue that, when it comes to online branding, commercial imperatives trump authenticity every time. The watchword of social media PR is caution: stay on message, avoid equivocal turns of phrase, keep the brand strategy in mind at all times. The upshot is that branded social media content often lacks a human voice. Like manikins in a store front window, branded content strikes a pose that reminds us of authenticity, but is incapable of offering up the real thing.

What about self-branding online? If cultivating a personal brand is subject to the same market imperatives as corporate PR, we should expect social media to be full of plastic people robotically spouting on point messaging. Some commentators argue that this is the way that things are headed. Geoff Livingstone, for instance, argues that ‘[t]he commercialization of the social web has reduced most communications to simply corporate or marketing initiatives’. Perhaps genuine authenticity is an outmoded virtue, as quaint as chivalry and just as absurd.

I don’t buy it. Every brand benefits from a human touch, no matter what product it’s selling. My thesis is that the best branded content online speaks of human values and experiences. It speaks of a human world, or set of worlds, and it makes us want to inhabit them.